Ready, Set, Peak | BFCM 2026

Live webinars for every stage

Join product experts for practical ways to get Peak-ready, covering everything from tracking and shipping, to Checkout+, exchanges, and fraud detection.

Don’t let Shipping & Tracking break your BFCM

Sep 15, 2026

Learn how to stay ahead of delivery issues, keep your shoppers informed, and prepare your shipping and returns operations for the BFCM rush.

How Checkout+ Boosts Peak Season Profits

Oct 1, 2026

Reduce return costs and give your shoppers the confidence to buy this BFCM, before hesitation ever costs you the sale.

BFCM best practices: 5 things to turn on

Oct 20, 2026

Optimize settings to tackle fraud, encourage exchanges, and reduce support tickets. We'll cover workflows, exchanges, order editing, and more.

2025 Peak Season benchmarks

See how Loop brands won BFCM last November through January.

• 8.6% of store credit offers accepted over a refund.
• 55% of Shop Now exchanges included an upsell, shoppers spending more than the value of the item they returned.
• 24.5% of BFCM returns became exchanges, letting shops retain more revenue than returns alone.
• $994K in fraudulent returns flagged and prevented using Loop Intelligence.

BFCM frequently asked questions

How does Loop prepare for Peak Season?

Before holiday volume hits, Loop load-tests critical paths beyond last year's busiest day, freezes infrastructure changes ahead of November, and expands on-call coverage throughout the season.

Are you changing anything during the busiest weeks?

Infrastructure changes stop ahead of November, and freeze windows hold across the highest-volume stretches of the season.

Is anyone watching when my team is offline?

Off-hours monitoring tracks returns submitted, returns processed, and labels generated so potential issues are identified quickly.

What happens if something goes wrong?

Runbooks, monitoring, and alerting are reviewed ahead of time so issues surface earlier.

Can I get help on a holiday?

Loop Support is staffed on observed holidays to answer as many questions as possible.